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Creating A Business Plan
Copyright © Ronald Brooks 2005 http://www.Profits4u2.com You're excited. You have a great idea for a profitable online business. Maybe it is an original idea that has not been marketed online before. Maybe you have come up with a new...

Flight attitude determines altitude, the same goes for your business
One of the first things you learn in flight school is that attitude--not speed--determines altitude. Given a basic air speed, if you want to climb you pull back on the yoke to change the attitude, or angle, of the wings. Opening the throttle...

How mothers can set up a Home Based Internet Business in 2 easy steps
Despite up to 95% of online businesses failing and mothers not having a lot of "spare time", setting up and running a Home Based Internet Business doesn't have to be complex nor expensive nor time consuming. And if you've done it right, even...

Starting your own small business
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The Importance of the Small Business Administration
Despite being overworked and underfunded, the Small Business Administration (SBA) is taking body shots from all sides. And it just isn't fair. How many people can truthfully say to a small business owner, "I am from the government and I'm here to...

 
The Primary Purpose of Business

Consider the following quote from author and Fortune 500
business consultant, Lance Secretan:

"The primary purpose of an organization is not to make
a profit. It is to help human beings grow, express
their creativity, contribute their life-source and
make the world a better place. The purpose of an
organization is to inspire the soul."

That's an interesting quote. It may seem a bit in-credible
to you. Possibly even irresponsible. After all, how can an
organization expect to survive without profit? It has to
be the primary focus at every level of the organization.
Right? Maybe.

As you consider the quote further, you might also consider
some of the names on Dr. Secretan's client list. Here are
a few of them:

* IBM
* The Home Depot
* Nortel
* The American Heart Association
* Allstate
* Forbes

Apparently, Dr. Secretan is saying something many people
are ready to hear. At least some pretty "heavy hitters" in
the business world are ready to hear it.

Frankly, I wish I'd written the statement myself. Maybe
you do as well. I'm willing to bet you've at least had
similar thoughts at one time or another.

What gets in the way of us standing firmly in that
possibility?

What stops us from actually aligning our actions with the
idea that the primary purpose of an organization is to
help people evolve, express their creativity and
contribute their life-source to the greater good of all?

What gets in the way of us practicing "inspiration of the
soul?"



About the Author
Michael D. Pollock is an Executive Success Coach. He
works with business leaders, managers, executives and
entrepreneurs to help them make a profound impact on the
world while achieving a new level of success and
fulfillment in their own lives. To learn how he can help
you and/or your organization, visit his website at:
http://www.michaeldpollock.com.

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