QUICK STRATEGY ON DISCUSSION BOARD MARKETING
1. Be Sincere
Whenever you post to answer a question or comment on an
issue in a discussion board (also called forum) always have
an attitude of helping the person in need. Remove any profit
motive when you try to assist someone who need some valuable
input in a discussion board. This makes your posting
something of greater quality and effectiveness.
2. Be Consistent
This is a valuable tool especially if you desire to brand
yourself as an expert in your field. Always be around the
discussion board (or forum) of your choice, but make sure it
falls under your expertise or niche market. Just pick a
handful of them and try your best to be the person posters
will receive assistance from whenever they post. Through
this you are able to gain their trust and confidence for
your work.
3. Go Beyond the Forum
Don't limit your discussion board marketing inside the board
itself. You may email the person in need of an input (which
may even be a recommendation). You can even offer a chat
session to assist the person in a greater degree. A phone
call from you may even be possible. A person in need will
allow himself to be contacted in order for him to receive
the assistance he requires. So just make the discussion
board your starting point, but don't limit yourself to the
site itself. By the way, this is also a wonderful way to
develop wonderful business relationships.
4. Offer Doable and Practical Help
Put yourself in the shoes of the one's posting and offer the
best help you think they need. However, make sure it's
doable and practical- not a complex or difficult strategy
that may require sophisticated assistance. Be as simple and
straightforward as possible in your replies.
5. Give the Right Recommendations
Here's where your marketing starts. If you think that what
you're offering will greatly help the person in need or is
relevant to his needs, then recommend it. As always, be
sincere when doing your recommendations. Don't go for the
hard sell. Just plug-in your product/service when you think
it's the best thing the person can have to fulfill his need.
6. Take Advantage of the Signature
Reward yourself for posting! Always utilize the signature or
link that the discussion board system provides. Some systems
even allows you to upload an image for your promotion, this
can be a banner/button linked to your site. Don't hesitate
to do so since this is the token that moderators provide you
for participating in their board. Also, remember that one of
your purpose for posting to discussion boards is to take
advantage of some free exposure.
============================================================
Caleb Galaraga is a freelance writer and an avid promoter of
one of the most effective writing course on the internet
today. You can check his favorite affiliate program that he
promotes full time at http://article.writeyourbooknow.net. He
can be reached at mailto:caleb@sheppard-design.com or via SMS
at +639166562308 for free marketing consultation and writing
lessons.
============================================================