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Real Estate Content Management System (CMS)
As real estate web experts we know that real estate clients are often bemused and frustrated at real estate websites. With 69% of real estate clients not being sure what they are looking for exactly, easy browsing options...

Real Estate Marketing Online: What Articles Can Do That Ads Cannot
Article marketing (the act of publishing articles online for strategic marketing purposes) has become a hot topic among Web marketers. And rightfully so, given the benefits it can bring you. This approach could make a powerful new addition to...

San Francisco Real Estate: Buyer's Market? Seller's Market? Both?
San Francisco real estate, one of the USA's supposedly "frothiest" real estate markets, is no longer an instant jackpot for sellers-now it's just a jackpot. Buyers, though still facing high prices, now have enough time to actually think an offer...

Tampa Bay Real Estate Bubble Burst? Unlikely
With property prices seemingly on the rise and rising quickly in Tampa, there is a lot of talk about a real estate bubble in the US and dire predictions that the so-called bubble could burst, leading to a lack of confidence on...

What do you need to know about real estate
An estate agent is one who is involved in the sale of houses and land. The job of estate agent is not new. But with a rise in population, the task of estate agent has gained momentum. With increasing number of people there are more houses and...

 
What to Do When Your Real Estate Agent Lies to You

This could have been the shortest story ever written. If you truly have evidence that your real estate agent has deceived you, you should immediately contact his broker, and if necessary, your state's licensing agency. And if it is early enough in the process, you should fire him immediately.
Now, sometimes it is not possible to fire your agent, but you would be surprised how many people continue working with that agent when it is. All you can do is scratch your head, and ask "Why?"
Some people feel it's a hassle to look for another agent. They figure they might as well continue with this guy. Their logic being a known hell is preferable an unknown situation. And what makes this logic worse is when it is coupled with the belief that all real estate agents are the same. "They all lie, don't they?" they would reply. Well, nothing could be further from the truth. And it is that belief that gets them in trouble.
Now I am not excusing such behavior, but the public does deserve some of the blame. When you accept these lies without any proof being presented, you are not acting on logic, you are acting on emotion. The lying agent knows this and uses this against you. He knows you only believe what fits what you want to hear, not on reality, as it should be. Let's face it, we often know when we're being lied to. There is something in our gut that lets us know that something just doesn't ring true.
But another important reason why the public must take a portion of the blame is because when an agent does tell the truth, backed up with facts, they get their heads taken off and prospective client goes in search of the "truthful" answer--one that fits into their "reality." This puts an agent in a very difficult position: Tell the truth and lose out on a transaction or lie and possibly gain a transaction. What would you do?
Well, I know what I would do and some might consider it stupid. You see, for the honest agent, there really is nowhere else to go. Honesty is a way of life. If it can be easily changed over money issues, then it's not a way of life. It's just lip service. I don't like being in that position, but I will make the "stupid" decision. It's difficult, but right. I sleep well at night and that's fine with me. But keep this in mind, the less-than-honest agent also sleeps well at night. And that fine with him, too.
About the Author
Lawrence D. Elliott has been a Realtor® for over 16 years and provides professional representation for clients in Los Angeles, Orange, San Bernardino, and Riverside counties. He can be reached direct at 1-888-810-SOLD. He also runs a network of real estate web sites, which can be accessed through his main site at http://www.LawrenceElliott.com

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